by Victoria | Nov 20, 2013 | Brand, Digital Marketing
What is the true value of your Expert Practice – both to your customers and to you? How do you define the primary assets in a knowledge-based commercial entity? How do you measure something as intangible as Expertise? There are certain key performance indicators...
by Victoria | Nov 10, 2013 | Hacks, Marketing, Success
People often say, “NEVER EVER QUIT!” or “Quitting is for LOSERS!”. This is rubbish advice. Here’s why. Quit HEAPS. Quit fast and quit often. Quit bad ideas, dumb projects and dead end ventures – so you can move on to what DOES work,...
by Victoria | Nov 1, 2013 | Cool Tools, Digital Marketing, Hacks, Websites
**WARNING** WordPress sites worldwide are currently experiencing a ‘bruteforce attack’ from malicious hackers who clearly don’t have anything more useful to do with their time or skills. WordPress is a brilliant platform, however one of the very...
by Victoria | Nov 1, 2013 | Creative, Marketing, Social Media, Websites
It’s a curious thing that we tend to associate systems and structure with limiting freedom. In business the opposite is actually true: we set ourselves free through systemisation. It took me years of working unnecessarily hard in and on my business – and some timely...